Post och kommunikation

Alltid lika fascinerad av kommunikation och kanalstrategier! För två veckor sedan var jag hos tandläkaren. Han skulle skicka en remiss och det skulle ta 3-6 månader, enligt honom, innan jag fick tid hos specialist. Sedan reste jag bort i jobbet en vecka. När jag kom hem helgen därpå och gick igenom posten fann jag en kallelse till specialisten, som hade avsatt tid följande förmiddag. Jaha, det var ju trevligt att det gick fort, men om jag varit borta ytterligare två dagar? (Jag hade missat tiden men ändå fått betala.) Hur lång tid kommer det att dröja innan myndigheter, företag & organisationer inser att inte alla kunder är ett med sin folkbokföringsadress och att kommunikationsmönster kan variera?

Ensemble - c'est tout

Un des livres dont je me rajouis de lire cet automne, c'est le dernier d'Anna Gavalda Ensemble- c'est tout. Il sera publié en suédois en octobre, d'ailleurs. "Ce qui empêche les gens de vivre ensemble, c’est leur connerie, pas leurs différences..."

Keeping a Journal

Back from one week's training in group dynamics and leadership (UGL - Understanding Group and Leader). We were encouraged to keep a personal journal every day as a tool to reflect upon what happened, think things through, their impact on myself, how to relate to it and so on. 1. you can repeat, 2. refer, 3. review and 4. you can reflect. It struck me when I read the morning paper today, SvD, about young people that blog to keep their friends and family informed. A girl said that she feels pretty free in writing but that she leaves out the most private, things of concern to her closest. So, what if the blog is her diary? And what if she is most preoccupied with things of less importance. And leaves the deeper or tougher experiences aside? What then? Because a diary used to be a secret place to develop inner thoughts and feelings. A place not only to repeat or review but also for reflection...

The Booker Prize Longlist

The other day the Booker Prize longlist was released. I have to admit that I haven't read any of these books but I was happy to see Ian McEwan on the list. I very much enjoyed reading Atonement and Enduring Love and I will read September, for sure. And then probably think once again that I should finish Joyce's Ulysseus... Anyhow, the shortlist will be presented on 8 September and the winner on 10 October.

Branding a Capital

I've been on vacation but now I'm back at the computer with a reflection on tourism and branding. In early summer the city of Stockholm announced the new tag: Stockholm - capital of Scandinavia saying they want to be confident and bold... However, above all in the era of globalisation borders and traditional capitals seems very old fashioned, almost obsolete, to use as a base for such a branding. During my holiday I passed by Genève - where people meet. A much more up to date slogan - I like!